Search engines love blogs. They provide original, updated content that contribute to highly ranked sites. But how do merchants optimize blogs for search engines and how do they incorporate the blogs into their ecommerce sites? I'll discuss optimizing blogs for search engine performance in this article. Optimizing a Blog for Search Engines A blog presents a unique search-engine-optimization opportunity for ecommerce merchants in that it's already — out of the box — search engine friendly. Merchants can leverage that fact and further … [Read more...]